The Beauty Box : Maybelline’s Eye Studio Brow Drama


During World MasterCard Fashion Week last month we got introduced to a large variety of new products hitting the market. Juicy Couture, NeoStrata, Redken and Maybelline all brought out new goodies for fashion week attendees. Among all the products was Maybellines Eye Studio Brow Drama, their first sculpting brow mascara! As we recently fell in love with Tweezerman’s Brow Mousse we previously reviewed, we were really excited to test out Maybelline’s version.

Tuesday Shoesday:’s Ray Chelle Luichiny booties


As winter sets upon Toronto we as Canadians strive to continue to be fashionable through it all. There are good days where it’s sunny and then there are bad days where we need to bundle up like Eskimos rocking big warm boots. Although the good days we have our personal styles really have their moment to shine. Boots or heels, has everything you could possibly need this winter for any sort of day! That’s why today we picked a hot bootie heel that we would style on a “good” Canadian winter day!

Win tickets to the One of a Kind Show!

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Toronto Fashionista is giving you the chance to WIN tickets to the One of a Kind Show opening on November 27th.

The Beauty Box : Essence LASH mania reloaded Mascara


Over the summer we attended the Essence Cosmetics fall/winter preview. I’ve always enjoyed using Essence Cosmetics mascara, it always offers a fabulous smooth application at an incredibly affordable price. After sharing my love of mascara with the girls they told me I just HAD to test out the LASH mania reloaded Mascara. Since I began using it about 3 weeks ago I literally haven’t strayed to any other mascara! Not only that, but I am still using the same bottle and it hasn’t gotten clumpy.

Tuesday Shoesday : TANYA HEATH Paris Shoes


TANYA HEATH Paris, the original multi-height heel and shoe brand, opened its first Canadian Boutique in October. To welcome TANYA HEATH Paris to Canada we are feature it today to share with you this awesome, innovative shoe technology. TANYA HEATH Paris offers women interchangable heel heights and styles where comfort and mobility meets fashion. Basically each and every pair of TANYA HEATH Paris shoes has a mechanism that allows you to clip the heels on and off. Yes we said it, change your heel height in seconds without out even changing your shoes! The new location opened up in the ever-so-chic Yorkville at 138 Cumberland Street Unit 7, On Old York Lane, and we welcome the fashion with open arms.

The Beauty Box : Juicy Couture Viva La Juicy Gold Couture


During the World MasterCard Fashion Week madness, Juicy Couture officially launched their newest fragrance with a media/vip brunch event that included cake, giant Viva La Juicy cakes none-the-less! The chic little gathering brought us all to the tents early and had us squealing about the new scents and our classic favourites while models strolled around with samples and delicious delights. If you’re like us and love Juicy Couture’s collection of fragrances than you will surely  love the new Viva La Juicy Gold Couture that is already being sold in select stores and online.

The Beauty Box : The Body Shop’s Drops of Youth™Eye Concentrate


Start seeing your life through younger-looking eyes with this new miracle working product from The Body Shop. The Body Shop’s Drops of Youth™Eye Concentrate will instantly refresh the eye contour, so say bye-bye to those dark bags and hello to brighter days. Your eyes will appear much less tired instantly, and after long use you will noticeably love the difference.

The Beauty Box : Saint Cosmetics


On September 25th we celebrated the official launch of Saint Cosmetics. While we sipped delicious cocktails along with complimentary makeup application stations run by makeup artists. Attendees mingled while witnessing the unveiling of new Canadian made cosmetics line Saint Cosmetics.

Tuesday Shoesday : Orla Kiely x Clarks Fall/Winter 2014


Following the successful Spring/Summer collaboration, Orla Kiely and Clarks have announced that they will be continuing their partnership with the new ‘Queen of Prints’ collection for Fall/Winter 2014. Orla Kiely’s worked closely with the Clarks team to design six new styles for women that bring together a beautiful line of shoes. A shared passion for creativity, style and attention to detail, Kiely’s second capsule collection with Clarks is built on the foundation of the Clarks renowned craftsmanship.

The Beauty Box : John Frieda Stylist Selections Tool


Recently we attended John Frieda‘s Mixology 101 event/crash course taught by John Freida’s Canadian Creative Consultant Alain Larivee. In the course, Professor Alain Larivee provided the class with a lesson on mixing, cocktailing and laying hair products that are perfectly suited to your hair. Through the course came the introduction of the new John Frieda Stylist Selections mixology hair tool. Taking us back to our school days the informative event revealed the necessary and more importantly personalized steps to achieving the hair you’ve always wanted through the use of this amazing new tool.

The Beauty Box : The Body Shop’s NEW Moroccan Wild Argan Oil


The Body Shop’s new Moroccan Wild Argan Oil line will give you the ultimate feeling of radiance. Indulge in the most luxurious beauty ritual with The Body Shop’s new products enriched with Community Fare Trade Argan oil straight from Morocco. Argan oil works wonders for dry skin as it keeps the skin hydrated for up to 24 hours while leaving it feeling softer and smoother. The new line of skincare carries many of The Body Shop’s iconic products including a body butter, shower gel, massage soap, body lotion, a fabulous scrub and more.

Tuesday Shoesday : GEOX Fall 2014


This Tuesday we take a peak at what GEOX has in store for this fall. An array of cute heels, booties and even outerwear can be seen in the new collection. GEOX steps out in style with the normal functionality that feature its famous revolutionary technology. No matter what your personal style is your sure to find something perfectly suited for you from all the season’s must haves that include classic riding boots, wedge boots and of course the ever-so-popular mid-size heel boot that will literally take you from office to evening drinks in a breeze.