The Beauty Box : John Frieda’s Frizz Ease Forever Smooth Anti-Frizz Primer

To kick off Hair Month here at Toronto Fashionista I wanted to feature a new personal favourite product of mine. With my temporary goodbye to heat styling products I have been exploring the world of options for good suggestions to fighting frizzy, puffy hair and tame my mane. From my findings I found John Frieda’s Frizz Ease Forever Smooth Anti-Frizz Primer, or what I call my new best friend. The Forever Smooth Anti-Frizz Primer is part of John Frieda’s Frizz Ease collection that is taking the market by storm and constantly being raved about in the Media, including us.

The Forever Smooth Anti-Frizz Primer is by far the perfect foundation for frizz-free styles. Without heat styling my hair is a lions mane, while oil based products make my hair greasy it’s hard to find a great solution that gives that natural glow. It ultimately provides you with smoother hair for easier styling & more manageable hair, with continued use of course. But from my first time testing this out I was head over heels in love! The non-silicone formula has with Pure Coconut Oil and a Frizz Immunity Complex that works from the inside- out. Eliminating frizz all together at the source for added control and manageability.


This is seriously my new side kick, and I highly recommend it to anyone with naturally unruly hair. For our annual Hair Month, we feature the best and newest products in the market, truly put them to the test while also featuring some of our all time favourite brands, and selections. So why not start off with my new bestie and it’s flawless ways of taming my hair. Not only does it fight frizz, with results you can see with just one use, but it also gives your hair a great grip for styling purposes.

How To: Apply to wet hair.
Dispense 1 pump into palm then distribute evenly throughout hair from mid- shaft to tips. Use more or less depending on hair length and thickness.
Be sure not rinse out and then you can style as desired.

Best results are found when pairing the Frizz Ease Forever Smooth Anti-Frizz Primer with the Forever Smooth Frizz Immunity Shampoo and Conditioner.

Happy Hair Month, and visit back for more reviews, product comparisons, contests and much more! And catch a view of the whole Frizz Ease collection coming soon.

Check out John Frieda’s Frizz Ease Forever Smooth Anti-Frizz Primer ad campaign below:

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